Strategic Consulting

Understanding our client's strategy means we can advise how best to go about setting up for a rollout. .  Ultimately it can be best for our larger clients to manage store development in-house.  We usually handle the initial stages of any strategic rollout; establishing the relationships, systems and standards that make managing the rollout easier for the client’s team in the future. We’re so good at it we usually do ourselves out of work.
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Property / Commercial / Legal advice

Clients who seek our advice before signing a lease or an agreement usually achieve a much better result. We offer a 'one stop shop', from property strategy and network planning to sourcing and securing sites including all legal and commercial elements of the transactions.

We help balance the commercial risks by getting the planning and programming right, the Lessor / Lessee works delineation clearly defined and by protecting our clients' legal position before negotiations proceed too far. We know what to look for and we can usually save our clients unnecessary expense - and grief.
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Brand Design & Development

Having invested squillions developing a Brand, it needs to look good, not just on paper; but more so in the built environment.  We work with specialist Brand consultants to develop branded elements into well-designed, cost-effective and buildable architectural and graphic components.  We make sure they meet brand integrity guidelines, they are designed cost-effectively and they stand out.
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Concept Development

We work together closely with our clients to develop their concepts into tangible retail projects. We really get to know them: challenging (in a good way) their thinking and then developing a comprehensive rollout strategy to bring their project to life. We're bloody good at this stuff.
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Store Design

We understand more than anyone the importance of a strong R.O.I.   And we’re not chasing write-ups in design mags.  So we don’t waste our clients’ time or money with unrealistic and cost-prohibitive designs.  We meet our clients’ briefs with a sensible approach to design; balancing functionality and aesthetics with time and cost.
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3D CAD Modelling

CAD modelling is a powerful tool for presenting concepts to stakeholders such as franchisees, partners, staff, landlords and councils. Our in-house 3D CAD specialists can help everyone visualise and appreciate “the dream”. 

Take a look…
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Documentation

Nobody likes unexpected expenses or disputes over variations.  By providing a comprehensive architectural documentation service we save our clients time, money and hassle.  Detailed documentation means trade contracts can be competitively tendered and contractually bound - so our clients are assured of getting the very best value.  (The option, of course, is to get your shopfitter to handle the design – but then where’s the competition in that?)
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Statutory & Lessor Approvals

We deal with councils and landlords regularly; applying for planning approvals and tenancy works.  We present material in the appropriate formats and speak their language to make the process faster and easier.  A lot of it is simply about relationships.  We also know when a planning specialist or other consultants is going to be required – and we’ll brief them too.
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Construction Management

We operate as an independent consultant acting at all times in our clients’ best interests.  We have no alliances with any particular suppliers or contractors. 

While superintending the project and administering the trade and supply contracts on our client’s behalf; we are constantly managing activities to maintain quality standards and to minimize project duration and cost – all to the benefit of our Client.
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Project Management

We are at our best when we manage the entire strategic rollout, including concept development, design, documentation, approvals and construction management. Because we provide independent advice and don’t play favourites with any contractors, our clients can be sure of getting the best quality possible within the budget and timeframe.  In other words; the best value.
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Equipment Procurement

Once designs for fixtures, fittings and equipment have been resolved, prototyped and documented, we will seek competitive proposals from suitable suppliers.  Our processes ensure that the equipment we ultimately roll out is the best value for money (having balanced all considerations including supplier manufacturing capacity and leadtimes, quality, flexibility, storage and payment terms)
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H.R. Recruitment Consulting

It’s not rocket science but retail store development is a pretty specialised field. When our clients are ready to build their own team to manage their rollout themselves, we are only too happy to help with job descriptions and with interviewing and short-listing candidates. We can usually throw up a few names as well.  It often takes an expert to know one. 
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Target


Target has, over the years, engaged Push Retail to manage numerous rollout projects; mostly the rollout of new concepts and initiatives across all (or, in some cases, selected) stores. More-recently, a change to supply chain strategy enabled the closure of numerous off-site reserves (mini DCs) which, in turn requiring BOH modifications to the impacted stores. Target commended us highly for our strategic approach to managing this 18-month, staged project.

 

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Foodworks

Australian United Retailers and FoodWorks amalgamated in 2004 to become the new FoodWorks. Out of a strategic review early in 2005, Push Retail was appointed to project manage the rebranding of all 300 bannered supermarkets.

Push Retail developed up the new Branding components into cost-effective signage, graphic and design elements. After surveying each store, site-specific photomontage mock-ups were prepared, detailing how the standard design elements would be applied to the broad range of store types, sizes and configurations. These were used to gain the necessary approvals and members’ sign-off.

The roll-out program was staged for completion in media regions and was completed over an 8 month period in 2005.

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Priceline Pharmacy

API had identified that its retail-lead strategy (through the rollout of Priceline Pharmacy stores) could not be achieved without some significant changes in its store development strategy.
Push Retail was appointed in 2005 to carry out a strategic review of API’s store development operations; its structure, resources, relationships, systems and standards – to determine the function’s ability and preparedness for the ramp-up of new store openings. The review identified many gaps and went on to propose solutions.
With Push Retail’s recommendations implemented in 2006, API was then properly equipped and resourced (in house) to manage its aggressive store rollout.

Push Retail continued with an ongoing programme of design development, process improvements and cost reductions – as well as managing the rolling out of stores nationally for a selected number of franchisees.
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City Farmers

City Farmers (a household name in Perth) is a bulky goods retailer of Pet Food, Garden and Pool supplies and services. In 2008 there were 10 stores trading very successfully in and around Perth. But the research showed that there was still plenty of room for improvement and expansion through store development.

City Farmers approached Push Retail to work together in developing (what would become) “the new City Farmers” – and to establish the necessary standards and processes to enable a quick national rollout of new stores.
The first new (prototype) store was a refit of the existing Belmont store. Push Retail implemented the new architectural, branding and merchandise standards over a three-week staged program whilst the store traded through – with no adverse impact on sales. To coincide with the Belmont launch, the remaining nine existing stores underwent a complete Rebrand so the new brand could be launched.

Push Retail went on to rollout stores for City Farmers in W.A. and Queensland and then, more-recently, establish City Farmers in Victoria and N.S.W.
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Coles Liquor Group

Over a good number of years, numerous consultants (and probably shopfitters) had had a kick and a punch at Liquorland's (and Vintage Cellars') design – or bits of it.

And it showed. Every store was different – and none of them particularly well-designed. In addition, documentation standards had evolved into an over-complicated and confusing suite of often-irrelevant or contradictory details. And a lot of important information was missing.

Liquorland knew that a more-strategic approach to store design and documentation was overdue and so appointed Push Retail to give it a good shake-up. We questioned every element and every detail. And we changed a lot. We removed what was superfluous and we added what was important. We also changed the CAD layering, line-weights and blocks so as to be simpler and more- intuitive.

Now Liquorland has a beautifully-documented and succinct set of generic store drawings and Push Retail continues to design and document its new stores. It's a beautiful thing.
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Clive Anthonys

Push Retail developed a new concept for the display of kitchen appliances for Clive Anthonys; answering the brief to get appliances out of fixture displays and off pallets - and into "real" kitchen environments to which customers could relate. We couldn't have the displays laughing at each other so there had to be a level of consistency throughout. We worked very closely with all 12 suppliers to ensure that they worked within our design parameters and that their appliances worked with our detailing and space allocations.

After a very thorough and collaborative design development phase, Push Retail tendered the works to a number of suitable contractors and superintended and administered the works at the pilot store in Frankston. After a post-implementation review; a Queensland store was then completed - incorporating some minor refinements and introducing a second contractor.

With the hard work having been completed and the standards and relationships established; Clive Anthonys is now able (and very well-equipped) to be able to roll out this concept itself across its network of stores.
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Coles Liquor Group

Over a good number of years, numerous consultants (and probably shopfitters) had had a kick and a punch at Vintage Cellars' (and Liquorland's) design – or bits of it. And it showed. Every store was different – and none of them particularly well-designed. In addition, documentation standards had evolved into an over-complicated and confusing suite of often-irrelevant or contradictory details. And a lot of important information was missing.

Vintage Cellars knew that a more-strategic approach to store design and documentation was overdue and so appointed Push Retail to give it a good shake-up. We questioned every element and every detail. And we changed a lot. We removed what was superfluous and we added what was important. We also changed the CAD layering, line-weights and blocks so as to be simpler and more- intuitive.

Now Vintage Cellars has a beautifully-documented and succinct set of generic store drawings and Push Retail continues to design and document its new stores. It's a beautiful thing.
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Priceline

From a design perspective, Priceline needed a lift. The model was working but stores were looking tired and dated.  And the Shopping Centres were demanding a more-contemporary look.

Push Retail was engaged to develop “the new-look Priceline” – a design which was “up there” and compliant with shopping centre design standards but one that maintained the brand’s positioning and would not alienate customers. Some of the existing graphic elements had to be retained; at least for the moment.
 
In addition; Push Retail negotiated with the key Shopping Centre Owners for a “generic design approval” which ensured quick site-specific approvals and a streamlined rollout process for new stores in shopping centres.
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Kathmandu

Like a lot of retailers, Kathmandu had a history of relying on shopfitters to "manage" projects. But worse than that; the shopfitters were also playing "designer" and doing the architectural documentation for its stores. With each shopfitter "owning" its own (different) version, there was little consistency in design. The shopfitters were virtually running the show - and it was becoming quite obvious at store level.

After a little encouragement, Kathmandu appointed Push Retail to manage two new store developments. The intention (other than getting two new stores open) was that, in getting involved and close to the bone ourselves, we would be able to identify areas needing improvement. And, indeed we were able to identify a number of gaps - but also some simple-but-effective process changes that could be made to help Kathmandu regain control from shopfitters, improve transparency, reduce costs and project durations and generally get a better job done more efficiently.

There weren't too many surprises - and none we hadn't anticipated. (When you've been in this game as long as we have; you can pick these things a mile off).
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Tradelink

Push Retail was engaged in 2007, initially to manage the design and development of new, south coast stores.  As well, Push Retail worked with Tradelink to identify and address opportunities for improvement throughout the whole Branch development process.

After a period, Tradelink extended the brief to encompass projects nationally and including:
 
• New Site assessments & Concept Planning options
• Feasibility Estimates and Cost Planning
• Preparation of Working Drawings
• Construction Management
• Showroom Upgrades including 3D CAD modeling
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Myer

After its acquisition by TPG; Myer engaged Push Retail to review its Store Development-related functions and processes; knowing that significant efficiencies had to be gained if it was to meet market expectations in terms of new store openings and upgrades. 

Working with the relevant Directors, Push Retail helped Myer establish the processes, structure and resources to enable it to successfully ramp-up its new store development and store upgrade program. 

Myer is now very well positioned and equipped to meet its target with new store openings over the coming years as well as to continue its ongoing store-upgrade programme.  And, of course, to open the new Melbourne flagship store.
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Spotlight

Push Retail was engaged to develop for Spotlight an effective means of quickly assessing the feasibility of a potential site or various store planning options.  Using ArchiCAD we “built” Spotlight’s standard fixtures and componentry as 3D “library parts” which are used to develop-up store planning options.  From these plans we can quickly and simply generate walk-throughs and renderings to assist Spotlight in its store design decision-making process.

In addition we assist Spotlight with some less-aesthetic but more-scientific assessments to help quantify departmental performance and to assist with the category planning process.
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Soul Pattinson

Soul Pattinson appointed Push Retail to reinvigorate its existing Branding and store design standards which, it was agreed, needed a serious lift.  (The Shopping Centre owners were also demanding a more contemporary design and look).  The engagement, which involved a study of Boots UK stores, required the development of some sophisticated 3D CAD modeling to assist in design development phase and also with the client decision-making process
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Dahlsens

Push Retail assisted Dahlsens in building its Store Development capabilities and resources; enabling a significant acceleration of growth through acquisitions, new store development and the expansion of a number of its existing sites.

Since then, Dahlsens has more than doubled its store network; with over 20 new stores including sites in Queensland, W.A. and N.T
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Newsxpress

After successfully establishing itself in Queensland, Newsxpress wanted to push south. It had been relying on shopfitters to design its stores - but they were doing so without any strategic design and branding standards having been developed.  The many different “interpretations” that were consequently being applied to stores was, not-surprisingly, becoming a serious concern to Newsxpress.

To ensure consistency and Brand integrity moving forward (and south), and with plans to open a further 250 stores, Newsxpress engaged Push Retail to develop and document the necessary design, branding and store development standards to ensure a consistent and streamlined rollout of new stores.

To test the new standards, Push Retail was engaged to project manage its “prototype” store (which became the new Flagship store) in Toowong Queensland.
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Fletcher Jones

Fletcher Jones has a great history as a quality Australian suit manufacturer and retailer - since 1918. But over the years, without a consistent, clear vision and strategy, customers became confused by the changing offer and loyal customers started falling away; some feeling quite alienated.

Push Retail was appointed to work closely with Fletcher Jones’ new CEO and Senior Management Team to implement its new strategy which would take the brand back to its roots, reconnecting with the core values by which the brand had been known. The new Fletcher Jones would be launched by way of a new-look store created by upgrading its existing Adelaide CBD store at City Cross. We created the new design to reflect the quality offer and crystalise the personality of the brand as it was known; returning it to its “former glory”. We also managed the project to open within budget and on time in July 2011 to an overwhelming customer response – and a percentage increase in sales in high double digits. There were some tweaks to make (as you’d expect) and some numbers to crunch but, Fletcher Jones reckons its onto a winner. As do we.
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Red Rooster

Push Retail has been working with Red Rooster on a number of strategies including:

  • New Store site procurement: identifying, assessing feasibility and planning potential new sites and then negotiating the deals on Red Rooster’s behalf.
  • Store Upgrades: project managing store upgrades and (in doing so) identifying cost-saving design and process improvement opportunities.
  • Site Improvements: identifying cost-effective design changes that can be made to existing sites to improve visibility and customer access.
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Total Tools

Under its new strategic leadership (and with a little PUSH) , Total Tools realized that it couldn’t ramp-up its store rollout programme (at least; not in a controlled, cost-effective manner) without better documentation, a compliant design and the necessary statutory approvals having been gained! The ramifications (otherwise) didn’t bear thinking about.

Push Retail was engaged to establish the new benchmark in store development process and documentation standards; enabling proper, competitive tenders and a more-controlled approach to opening new stores .
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Store

This recently-established and already-very-successful concept (with 5 stores trading by the end of 2010) was created and is run by two very experienced, hands-on retailers who had been used to doing everything themselves. As things ramped-up and with business booming, they realized they needed to focus more on operations and merchandise and less on store development - which they’ve decided now to leave to the experts. Us.
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Regal Sleep Solutions

Regal got Push Retail on board to develop a new store concept which would bring to life a “total sleep solution” offer; consolidating Regal’s already-established, Australian-made “factory direct” pricing offer and quick-turnaround, coupled with a staff knowledge and service level not yet seen in this category – and some “science”.

After an extensive design development process; the new store concept (implemented into the new Harvey Norman / Ikea centre at Springvale) sees a revolution in the bedding and mattress industry. The store features numerous multi-coloured spring-coil units which give an energy to the environment where customers gain “an education” in the “science” of sleep.
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Furniture Galore

With bulky goods centres demanding a more-sophisticated approach, proper documentation and a reasonable level of “design”; Furniture Galore realized it needed to comply if it were to get in to these centres. It also realised it needed help with this process.

Push Retail’s challenge was to negotiate a sensible compromise with the centre management groups whereby their design guidelines and documentation standards were satisfied - whilst the retail positioning of what was already a very-successful brand remained unchanged.
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Mothercare

In the UK, Mothercare is the front-of-mind retail brand when it comes to meeting the needs of pregnant women, parents, babies and small children. The brand has expanded now with over 1000 stores in over 50 countries throughout Europe, the Middle East and Asia. And now Australia.

Mothercare chose Push Retail (we think very-sensibly) to develop the European concept and store design for Australia and to kick off its full-throttle, national store development programme; starting with store openings at Chadstone and Westfield Doncaster in March and April 2010.
 
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Woolworths

Like a lot of our other clients, Woolworths engaged Push Retail to help mitigate the risk of accidents, injuries (and worse) in and around its stores. It soon became apparent that a gap needed filling: retailers needed a specialist, retail safety consulting firm - one that really understood retail. And so Push Safety was born.
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J.B.Hi-Fi

Like a lot of our other clients, J.B.Hi-Fi engaged Push Retail to help mitigate the risk of accidents, injuries (and worse) in and around its stores. It soon became apparent that a gap needed filling: retailers needed a specialist, retail safety consulting firm - one that really understood retail. And so Push Safety was born.
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Masters

Like a lot of our other clients, Masters engaged Push Retail to help mitigate the risk of accidents, injuries (and worse) in and around its stores. It soon became apparent that a gap needed filling: retailers needed a specialist, retail safety consulting firm - one that really understood retail. And so Push Safety was born.
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Home Timber and Hardware

Like a lot of our other clients, HTH engaged Push Retail to help mitigate the risk of accidents, injuries (and worse) in and around its stores. It soon became apparent that a gap needed filling: retailers needed a specialist, retail safety consulting firm - one that really understood retail. And so Push Safety was born.
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Coles Express

Like a lot of our other clients, Coles Express engaged Push Retail to help mitigate the risk of accidents, injuries (and worse) in and around its sites. It soon became apparent that a gap needed filling: retailers needed a specialist, retail safety consulting firm - one that really understood retail. And so Push Safety was born.
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K-Mart

Like a lot of our other clients, K-Mart engaged Push Retail to help mitigate the risk of accidents, injuries (and worse) in and around its DCs. It soon became apparent that a gap needed filling: retailers needed a specialist, retail safety consulting firm - one that really understood retail. And so Push Safety was born.
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  • Strategic Consulting
  • Property / Commercial / Legal advice
  • Brand Strategy & Design
  • Concept Development
  • Store Design
  • 3D CAD Modelling
  • Documentation
  • Statutory & Lessor Approvals
  • Construction Management
  • Project Management
  • Equipment Procurement
  • H.R Recruitment Consulting
  • Target
  • Foodworks
  • Priceline Pharmacy
  • City Farmers
  • Liquorland
  • Clive Anthonys
  • Vintage Cellars
  • Priceline
  • Kathmandu
  • Tradelink
  • Myer
  • Spotlight
  • Soul Pattinson
  • Dahlsens
  • Newsxpress
  • Fletcher Jones
  • Red Rooster
  • Total Tools
  • Store
  • Regal Sleep Solutions
  • Furniture Galore
  • Motherecare
  • Woolworths
  • JB HI-FI
  • Masters
  • Home Timber and Hardware
  • Coles Express
  • K-Mart
Strategic Consulting

Understanding our clients’ strategy means we can advise them how best to go about setting up for a rollout.  Ultimately it can be best for our larger clients to manage store development in-house.  We usually handle the initial stages of any strategic rollout; establishing the relationships, systems and standards that make managing the rollout easier for the client’s team in the future. We’re so good at it we usually do ourselves out of work.